Frequently Asked Questions
On fluoride-free oral care, our standards, and elevated self-care rituals.
Why does Akla use hydroxyapatite instead of fluoride in its toothpaste?
Akla toothpaste is fluoride-free by design. We use 5% hydroxyapatite (NanoXIM•CarePowder®). A biomimetic mineral in a refined microcrystalline form, selected for its stability and compatibility with enamel. It helps restore smoothness, clarity , and overall enamel integrity with consistent use.
Sourced from Fluidinova, a manufacturer whose materials have been evaluated in European safety assessments for oral care use.
The 5% represents the true concentration within the finished formula, not a pre-diluted input.
Is hydroxyapatite safe in toothpaste?
Yes. Hydroxyapatite is a biomimetic mineral naturally found in enamel and widely recognized for its compatibility in the body. It has been extensively studied in oral care and is valued for its ability to support enamel without harsh chemical interaction.
We use 5% hydroxyapatite (NanoXim•CarePowder®) in a refined microcrystalline form, selected for its stability and consistent performance in daily use.
Our formula reflects the true concentration of the active mineral within the finished product, ensuring a precise and effective approach to enamel care.
Some formulations rely on pre-dispersed systems, where the stated percentage does not reflect the final active amount. Our approach prioritizes clarity and proportion.
Is fluoride-free toothpaste effective for long-term oral health?
Yes. Clinical research shows that fluoride-free toothpaste with biomimetic ingredients such as hydroxyapatite can remineralize enamel, reduce sensitivity, and protect long-term oral health making it a safe and effective alternative.
Is Akla toothpaste good for sensitive teeth?
Yes. Akla's hydroxyapatite formula is particularly well-suited for sensitive teeth. With an RDA of 52, it sits in the low-abrasion range — gentle on enamel and exposed dentin even with daily use. Hydroxyapatite works by filling microscopic enamel fissures and open dentinal tubules and addressing sensitivity at the source rather than masking it. Soothing Betaine supports daily comfort for reactive gum tissue.
What clinically proven, fluoride-free ingredients are used in Akla’s formulas?
– Hydroxyapatite
A biomimetic mineral that strengthens enamel and reduces sensitivity.
– Pearl Powder
A natural brightening agent that enhances radiance and supports oral beauty.
– Glycerin
A plant-derived humectant that maintains moisture for a smooth, hydrated finish.
– Cetylpyridinium Chloride (CPC)
A gentle antibacterial agent that helps reduce bacteria to support a cleaner, fresher mouth.
– Soothing Agents & Botanicals
Betaine and plant-derived ingredients promote comfort and support the oral microbiome.
Does Akla toothpaste contain SLS?
– Why Akla uses SLS
Yes. Our toothpaste contains a measured amount of Sodium Lauryl Sulfate (SLS). This ingredient helps create the gentle foam that lifts away impurities, ensuring a deep clean.
– Balanced for daily comfort
While some toothpastes use higher concentrations that can be harsh, our formula is clinically balanced and combined with soothing Betaine, designed for daily comfort without compromise.
Is Akla’s fluoride-free mouthwash alcohol-free?
– No Ethanol
Our mouthwash does not contain ethanol, the type of alcohol often associated with burning or dryness.
– Why we use Benzyl Alcohol
Instead, we use a small amount of benzyl alcohol, a naturally occurring compound that functions as a safe preservative to maintain freshness and stability.
Does Akla toothpaste whiten teeth?
Yes. Through polishing and remineralization, not bleaching. Pearl powder gently lifts surface staining from coffee, tea, and food. Hydroxyapatite restores enamel smoothness, which improves how light reflects off the tooth surface. The result is a naturally brighter smile, not an artificially whitened one.
What is pearl powder and what does it do in Akla toothpaste?
Pearl powder is a natural brightening and polishing agent with centuries of use in Japanese and Chinese oral care traditions. In Akla's formula, it works synergistically with hydroxyapatite to gently remove surface staining and restore the natural luminosity of enamel without abrasives. It also contributes to the toothpaste's smooth, refined texture.
What certifications and sustainability standards does Akla hold?
Akla toothpaste and mouthwash is certified by the Leaping Bunny Program (cruelty-free) and Halal certified by HCS. We also use FSC-certified paper packaging sourced from responsibly managed forests, reflecting our commitment to sustainability and ethical luxury oral care.
How is Akla’s luxury oral care packaging sustainable?
– Aluminum Toothpaste Tubes
Our toothpaste tubes are made from aluminum, an infinitely recyclable material that reduces waste while preserving product quality.
– Glass Mouthwash Bottles
Our mouthwash is packaged in glass bottles, offering both luxury design and eco-friendly sustainability.
– FSC-Certified Paper
We use FSC-certified paper packaging sourced from responsibly managed forests to minimize environmental impact.
– PCR Plastic
Our toothpaste caps are made from post-consumer recycled plastic and are BPA-free.
– Metal alloy
Our custom mouthwash bottle caps are made from a zinc alloy commonly used in premium fragrance and beauty products.
Where are Akla’s Swiss-made oral care products crafted?
All Akla products are formulated and manufactured in Switzerland, ensuring the highest standards of precision, purity, and quality craftsmanship in luxury oral care.
What kind of experience can I expect from Akla’s oral care ritual?
Akla transforms oral care into a ritual of beauty. Expect a sensorial experience that combines luxury design, clean formulations, and Swiss craftsmanship—elevating daily brushing and rinsing into a refined self-care moment.
How is AKLA different from other luxury toothpaste brands?
Most luxury toothpastes prioritize aesthetics or flavor. AKLA combines both with clinical-grade formulation: Swiss-made, 5% pure hydroxyapatite, pearl powder, Halal certified, Leaping Bunny certified, packaged in aluminum tubes and glass bottles. Designed for those who hold their oral care to the same standard as their skincare — and won't compromise on either.